Jesse is in France now, preparing to speak at Cannes Lions. More reasons to go for me))
MOFILM, the world’s largest creative department, will be taking centre stage during Cannes Lions 2011. This seminar will bring together a Hollywood A-lister and an expert in marketing strategy from the world’s largest car company to explore crowd creativity and the value of the "outsider perspective".
At 10.30 on Wednesday morning in the Debussy Theatre, Jesse Eisenberg, star of The Social Network and founder of OneUpMe.com and Paul Edwards, Executive Director of Marketing Strategy, General Motors, will join David Alberts, MOFILM’s Chief Creative Officer, to discuss how crowd creativity takes form, what value the outsider perspective has for brands and debate the value of community-created content to brands. Paul will then reveal how the iconic American brand, Chevrolet, plans to use a managed crowdsourcing process to build a new global platform, Chevrolet Route 66.
Wow, Jess. You're doing good.
Such a busy guy nowadays))
Jun 22 - Speak at Cannes Lions;
Jun 25 - Fly back to NY and finish Predisposed;
Jul 11 - Start shooting Bop Decameron in Rome;
Aug 12 - 30 Minute or Less premiere;
Oct 12 - Opening day of Asuncion